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Uncover the Mystery of Black Magic®

Looking to charm the dark chocolate afficionados in your life? Spellbind them with Black Magic®. Our rich and indulgent Black Magic® chocolate boxes have been delighting dark chocolate lovers since 1933—just one glimpse of the iconic black box is enough to entice any connoisseur.

Originally crafted by Rowntree’s in their York factory, Black Magic® was designed as a luxurious boxed chocolate experience. It joined the Nestlé family in 1988 and continues to be an elegant gift for dark chocolate lovers to this day.

From sweet caramels and fruit creams to decadent whole nuts, every Black Magic® chocolate is designed with the finest ingredients and wrapped in pure dark chocolate. Each mysterious morsel is a delicious way to show someone you care. Who will you enchant with Black Magic®?

Black Magic® is proudly part of the Nestlé Cocoa Plan. In partnership with the Rainforest Alliance, we’re working towards a better future for cocoa farmers—and creating even better chocolate for you!

Discover More Black Magic®

No matter the occasion, life’s special moments taste better with a little Black Magic®. Which Black Magic® box of chocolate will you choose?

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Our Magical Story

Black Magic history 1933
1933

The very first Black Magic® chocolate box hit the shelves in 1933

Black Magic histor after 1933

Black Magic® was originally seen as the definitive token of affection, suggesting that there is no better—or more romantic—gift that a man can give his loved one

Black Magic history 1988
1988

Nestlé acquired Black Magic® from Rowntree’s in 1988

Got Questions?
Which Black Magic® Products Are Available?

Black Magic® is available in two sized boxes: 348g & 174g

Where Can I Buy Black Magic® Products?

Black Magic® is available to buy in most major retailers across the UK & Ireland.

Which Sweets Are in the Black Magic® Assortment?
  • Midnight Truffle: Velvety truffle encased in rich dark chocolate
  • Pure Black Magic®: Signature Black Magic® dark chocolate square
  • Coffee Crescent: Coffee-flavoured centre encased within a dark chocolate crescent
  • Raspberry Heaven: Dark chocolate with a delicious raspberry-flavoured fondant centre
  • Hazelnut Swirl: Hazelnut praline & a hazelnut inside smooth dark chocolate
  • Dreamy Fudge: Dark chocolate with a soft creamy fudge filling
  • Almond Crunch: Crunchy almond pieces encased in delicious dark chocolate
  • Orange Sensation: Black Magic® dark chocolate with a tangy, orange-flavoured centre
  • Caramel Heart: Delicious caramel-flavoured centre encased in smooth dark chocolate
When Was Black Magic® Invented?

Black Magic® was first launched in the UK in 1933.

Is Black Magic® Packaging Recyclable?

The box, insert & tray can be recycled at home. The outer wrapper film can be recycled alongside other flexible plastics at participating retail stores.

Is Black Magic® Suitable for My Diet?

Black Magic® is not suitable for vegetarian or halal diets. It contains Milk, Almonds, Hazelnuts, and Egg, and may also contain peanuts, other Tree Nuts, and Soya. Black Magic® is also free from artificial flavours, colours, or preservatives.

Does Black Magic® Use Sustainably Sourced Cocoa?

Yes, we use sustainably sourced cocoa here at Black Magic®. To find out more about how Black Magic® is supporting people, communities, and the planet, please visit our sustainability pages.

What is the Recommended Serving Size of Black Magic®?

The recommended serving size is two sweets.

Explore Our Nestlé Confectionery Recipes

Looking for something fun to do with the family? Explore our recipes and create something tasty today.

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